Join us IN- dialogue!

Contemporary direct marketing in attractive surroundings

IN- is the cross-media print medium that is conquering Swiss letterboxes twice a week!
IN- tackles themes of general interest such as lifestyle, trends, sport, travel, etc. Attractive reader competitions make for exciting reading! The mix of independent editorials, PR, ads and networking on www.in-online.ch brings you closer to your customers.

IN- is appealing and opens doors through direct advertising.
IN- finds the perfect balance between customer acquisition and retention, advertisers and consumers!

To find out more about “IN-”, visit our website at www.in-media.ch.

The effective IN-Folder

The new, fast advertising medium

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Link Study

Direct Marketing get attention through the IN-Folder

The following questions are the focus of the planned representative survey:

How much attention is paid to the advertisements in “IN-”?
88% of those surveyed say that they pay more or at least the same amount of attention as before to the direct advertising. A total of 6% indicate that they would remove their “No advertising” sticker if advertising were exclusively delivered in a bundled flyer.
Have consumers noticed the new order?
Up to 60% of consumers welcome the new order in their post boxes thanks to “IN-”.

Can “IN-” bring about a change in the attitude of consumers with “No advertising” stickers?
In the large cities of Basel, Berne and Zurich, 4% to 12% of those surveyed would remove their “No advertising” stickers if all direct advertising were exclusively delivered in “IN-”.

For further information and in order to get all results of the study, please download here. The study is only available in German.
Please download here